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Outdoor Projector Screen

Outdoor Projector Screen

Digital Signage: a New Approach to Outdoor Advertising

In cities all across America, digital billboards are springing up, bringing the benefits of instantly changeable digital graphics, images and text, to a medium where advertising contracts were traditionally sold for months or longer at a time.

As of January 2007, about 400 digital billboards populated the U.S. landscape, according to an article in The New York Times. Quoting a forecast from the Outdoor Advertising Association of America, OAAA, the article reported that about 4,000 digital billboards will be in use in 10 years.

A recent example of the use of a digital billboard probably encapsulates the reason why they’re so appealing better than a 10,000-word treatise on them ever could. Digital billboard operators in Des Moines, Cedar Rapids, Dubuque and Waterloo, Iowa, teamed up Jan. 3 to deliver news from the Iowa presidential caucuses that was updated every seven to 10 minutes till the process was complete and Senator Barak Obama and former Arkansas Governor Mike Huckabee were declared the winners.

Having access to that sort of immediacy on such a scale in the outdoor advertising arena was unthinkable a few short years ago. What that translates to on a commercial basis is the same digital sign can be used to advertise hundreds and hundreds of products in the same day –not the same product for months on end.

To date, the dominant display technology responsible for these digital billboards is a particularly bright, particularly responsive light emitting diode –LED. Just as TVs –whether their LCD or plasma flat panels or old-fashioned cathode ray tube televisions- make pictures based on tiny discrete picture elements called pixels, light-emitting-diode-based billboards rely on an array of LEDs to display text, graphics and video. (Video is a major application in stadiums; it’s more doubtful how useful or safe it would be if the intention was to communicate with drivers zipping down the interstate at 70 miles per hour.)

While highly effective, large LED signs are quite expensive and power-hungry. A Washington Post article last spring quoted an executive with CBS Outdoor, one of the three largest outdoor advertising companies in the world, as saying a 14-by-48-foot LED digital billboard costs about $450,000. With that sort of price tag, it’s easy to understand why the OAAA forecasts their number to grow to only 4,000 in 10 years while there are about 450,000 billboards across America. It’s also not too hard to imagine that full-on, high-quality video-, text- and graphic-based LED signage may be out of reach for literally hundreds of thousands of other outdoor signage applications.

However, there is an alternative. New high-gain projection screens, such as the XL-A-Vision screen from AccelerOptics in Carthage, Missouri, have the ability to reject enough ambient light –even the intense noonday sun- to make the use of video projectors a practical, affordable alternative. Depending on the type of configuration specified, this approach to outdoor digital signage can cost in the tens of thousands or dollars, not several hundred thousand dollars as with the LED-based approach.

Recently, the first major outdoor application of an XL-A-Vision screen went online in Grants Pass, Oregon, where the developer of a modern office complex installed a double-sided outdoor projection-based sign based on the high-gain screen. The 10.5-by-15-foot sign, which the building’s owner has dubbed “The Paragon,” offers all of the advantages one would expect of a digital sign, including the opportunity for ad sales to offset the cost of the display.

However, what really drives home the point of why this approach to outdoor digital signage is significant is the fact that the building’s owner, Consolidated Financial, did not have the budget to pay for an LED-based digital sign. If projection-based signage made possible by a high-gain projection screen technology had not been available, the company would have abandoned the idea of installing an outdoor digital signage.

While the number of digital billboards using LED-technology will climb over the next 10 years, think of how many more applications for outdoor digital signage will be enabled by this revolutionary, affordable approach to projection screen technology. High-gain projection screens, like those used for The Paragon, may have as big of an impact on the outdoor advertising landscape –if not bigger- than LED-based approaches.

12' Outdoor Projection Screen

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Elite Screens Tripod Portable Projection Screen, 1:1 Aspect Ratio-71in (Max White) List Price: $129.00 Sale Price: $60.52 You save: $68.48 (53%)   Eligible for free shipping! Availability: Usually ships in 1-2 business days See Reviews For This Product Description Elite Tripod Portable pull up front projection screen is ideal for indoor and outdoor presentations. Its rugged traditional construction will withstand the rigors of daily usage while its adjustable locking ring provides ease in it adjustable height settings. It carries a standard keystone eliminator. The Max White 1.1 Gain screen material is durable and easy to clean. 71" Inch Diagonal in 1:1 Aspect Ratio. Features Standard keystone eliminator Heavy duty case with stand daily usage Advance auto locking system - easy pull and stay High effective scattered screen angle - clear picture Simple screen height adjustment

Epson Duet 80-Inch Dual Aspect Ratio Projection Screen, Portable 4:3 and 16:9 Aspect Ratio Screen (ELPSC80) List Price: $149.99 Sale Price: $99.99 You save: $50.00 (33%)   Eligible for free shipping! Availability: Usually ships in 24 hours See Reviews For This Product Description One screen two sizes The first ultra portable projection screen to offer both standard (4:3) and widescreen (16:9) formats, the Duet ultra portable projection screen from Epson provides the perfect solution for both business presentations and home theater applications. Use the included floor stand to set up your screen. Or, mount it to the wall with the included bracket. Then, pull the screen out to the size that works best for you, 65 inches for standard viewing or 80 inches for widescreen viewing. With the innovative, patent-pending, design, setup couldn¿t be easier. In no time at all, you¿ll be ready to sit back and enjoy brilliant images on a bright white screen. When it¿s time to shut down, Duet stores quickly and easily. Features Use with any home theater or business projector Enjoy fast, easy setup with the innovative, patent-pending design Expand Screen to the size that best meets your needs - Standard 4:3 or widescreen 16:9 Mount on the included floor stand or on a wall with the included wall bracket When closed, Duet forms its own carrying case (just 43" long)

Epson MovieMate 72 High-Definition Projector, DVD and music player combo (V11H257220) List Price: $1,199.99 Sale Price: $739.88 You save: $460.11 (38%)   Eligible for free shipping! Availability: Usually ships in 1-2 business days See Reviews For This Product Description The ultimate high-definition projector, DVD and music player combo, Epson MovieMate 72 takes big-screen entertainment to a new level with precision 720p resolution. Enjoy larger-than-life entertainment. It’s the all-in-one product with built-in progressive scan DVD/CD player and four 5 W Dolby® 5.1 DTS® stereo speakers. Epson MovieMate 72 displays standard DVDs in even more detail at high-definition 720p resolution. It projects images up to eight times larger than on a 40-inch, widescreen TV. Simply plug it in and let the fun begin. There are no additional cables or equipment to hook up. Epson MovieMate 72 has an unique swivel base for versatile DVD loading. It delivers natural colors and bright, vibrant images with 3-chip 3LCD technology. Use Epson MovieMate 72 for videogames, movies and more. It works with your Apple® iPod,® Nintendo® Wii,™ Sony® PS3™ or Microsoft® Xbox 360™ video game system for more entertainment options. Connect it to high-definition devices via HDMI for even more entertainment value. Epson MovieMate 72 displays an 80-inch, widescreen image from just 6 1/2 feet away, or a 120-inch image from just 10 feet away Features 720p Resolution Apple® iPod,® Nintendo® Wii,™ Sony® PS3™ and Microsoft® Xbox 360™ compatible DVD movies up to 8 times larger than on a 40" TV! Two-year limited warranty

Elite Screens Manual Pull Down Projection Screen, 16:9 Aspect Ratio-84in (Matte White) List Price: $129.00 Sale Price: $78.00 You save: $51.00 (40%)   Eligible for free shipping! Availability: Usually ships in 24 hours See Reviews For This Product Description Manual Pull Down Screen for residential, business, or education application. Features an auto locking mechanism to provide variable height settings. Its designed for wall and ceiling installation, L-Brackets are optional. Black backed screen material eliminates light penetration for superior color reproduction. 84"Inch Diagonal, 1.1 Gain Matte white material with a 16:9 aspect ratio. Features Dual wall and ceiling - perfect for home / business Designed for wall or ceiling installation Advance auto locking system - easy lock to all position Available in Black or White case color Black back screen material - block rear light through

FAVI RioHD-LED-2 Mini Projector List Price: $247.00 Sale Price: Too low to display   Eligible for free shipping! Availability: Usually ships in 24 hours See Reviews For This Product Description LED projector as featured by PC Magazine. The RioHD-LED-2 by FAVI Entertainment offers the perfect balance in performance and affordability for business professionals, educators, gamers and home theater enthusiasts alike.Its revolutionary LED2 technology provides 20,000 hours or 14 years of lamp life (average of 4 hours per day). while boasting 4 times the brightness of a standard pico projectors. The quick connect VGA and portable design make it ideal for laptop presentations. At less than 3 lbs it easily travels with you to work. Bring your projector home for a family movie night or host the entire neighborhood for a drive-in movie by connecting it to your vehicle's 19V power source. *Recommend a FAVI floor stand projection screen for outdoor use. Features Supports 1080p/1080i/720p resolutions Weighs less than 3 lbs; fits nicely in laptop case Over 5 times as bright as standard LED projectors; LED lamp lasts an incredible 20,000 hours or 14 years (@ 4 hours a day) Connections: 1 x HDMI, 1 x VGA, 1 x Composite A/V, 1 x Component, 1 x S-Video, 1 x headphone/stereo jack Accessories Included: 1 x VGA Cable, 1 x Remote Control, 1 x Composite A/V Cable, 1 x 19V Power Adapter & 1 x User Guide;

Elite Screens Tripod Portable Projection Screen, 1:1 Aspect Ratio-136in (Max White) List Price: $279.00 Sale Price: $141.96 You save: $137.04 (49%)   Eligible for free shipping! Availability: Usually ships in 1 to 2 days See Reviews For This Product Description Elite Tripod Portable pull up front projection screen is ideal for indoor and outdoor presentations. Its rugged traditional construction will withstand the rigors of daily usage while its adjustable locking ring provides ease in it adjustable height settings. It carries a standard keystone eliminator. The Max White 1.1 Gain screen material is durable and easy to clean. 136" Inch Diagonal in 1:1 Aspect Ratio. Features Standard keystone eliminator Heavy duty case with stand daily usage Advance auto locking system - easy pull and stay High effective scattered screen angle - clear picture Simple screen height adjustment

Elite Screens Tripod Portable Screen, Max White 1.1 Gain, 113" Inch Diagonal, 1:1 Aspect Ratio List Price: $179.00 Sale Price: $104.82 You save: $74.18 (41%)   Eligible for free shipping! Availability: Usually ships in 24 hours See Reviews For This Product Description Elite Tripod Portable pull up front projection screen is ideal for indoor and outdoor presentations. Its rugged traditional construction will withstand the rigors of daily usage while its adjustable locking ring provides ease in it adjustable height settings. It carries a standard keystone eliminator. The Max White 1.1 Gain screen material is durable and easy to clean. 113" Inch Diagonal in 1:1 Aspect Ratio. Features Standard keystone eliminator Heavy duty case with stand daily usage Advance auto locking system - easy pull and stay High effective scattered screen angle - clear picture Simple screen height adjustment

Elite Screens Tripod Portable Projection Screen, 4:3 Aspect Ratio-100in (Max White) List Price: $249.00 Sale Price: $153.78 You save: $95.22 (38%)   Eligible for free shipping! Availability: Usually ships in 1-2 business days See Reviews For This Product Description Elite Tripod Portable pull up front projection screen is ideal for indoor and outdoor presentations. Its rugged traditional construction will withstand the rigors of daily usage while its adjustable locking ring provides ease in it adjustable height settings. It carries a standard keystone eliminator. The Max White 1.1 Gain screen material is durable and easy to clean. 100" Inch Diagonal in 4:3 Aspect Ratio. Features Standard keystone eliminator Heavy duty case with stand daily usage Advance auto locking system - easy pull and stay High effective scattered screen angle - clear picture Simple screen height adjustment